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作家相片yiwen yang

What am I going to do?

已更新:2023年8月9日


Aim: To steer young consumers' behavioural patterns in a more sustainable direction


Case studies

I have researched and studied a number of systems in the UK that deal with food waste and they all have many redeeming features and co-existing problems.



The effective measures they have taken are:

  • More favourable prices

  • Re-use of ingredients

  • Blind boxes

  • Cute and fun visuals

  • Community public system

  • Public service activities are implemented


They have problems with

  • Uncontrollable health problems

  • Secondary waste of food

  • Uninteresting rules and complicated processes

  • No driving force to keep users going for a long time

  • Lack of information visualisation and too much textual information


I want to design a model that shows how these factors lead or influence people to change their food waste behavior, and this model is functional, so his carrier is also a series of things that have functionality..



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